Author/Editor | Breznik, Betty; Pohar, Jurij | |
Title | (Ne)uspešnost splošnih-generičnih komunikacij | |
Translated title | (Un) efficiency of generic promotions | |
Type | članek | |
Source | 266557184 | |
Publication year | 2013 | |
Volume | str. 462-469 | |
Language | slv | |
Keywords | živila ribe drobnica meso splošno oglaševanje potoršniki Slovenija |